Leica and advertising agency F/Nazca Saatchi & Saatchi have made this inspiring video.
The commercial has just won Film Grand Prix at Cannes! Leica is an iconic camera brand and the video explains what impact it had on the art of photography. Dramatic video captures scenes, that recreate the most famous pictures of all time. You can recognize a hippie putting a flower inside of a gun, Yoko Ono with John Lennon and many more.